FITNESS FIRST WANTS TO HELP YOU TURN BACK YOUR BODY CLOCK

The launch of fitness tools BioScore and CustomFit coincide with the premiere of Fit for Fashion Season 2 to inspire viewers to start their own transformations

Ever wondered how old your body really is, compared to your chronological age? Well, now you can find out! Fitness First continues to build on its reputation as the fitness leader with the launch of BioScore, a bespoke health and fitness assessment which determines your biological or ‘fitness age,’ compared to your real age.

Unlike other health fitness assessments, BioScore doesn’t look at bodyweight or body fat percentage, but instead, focuses on other key metrics. Conducted by a trained specialist, the BioScore assessment comprises a series of health and fitness tests, and a comprehensive lifestyle questionnaire, in order to obtain a more holistic picture of a person’s health:
• Health test: This element of the test looks at the status of key vital statistics including height to waist ratio, lung function and blood pressure.
• Fitness test: This element includes a series of short and simple exercises to assess aerobic fitness, power, strength, flexibility, agility and core endurance. Exercises include a TRX row, standing jumps, core endurance drills, hexagonal agility, and a 500m row.
• Lifestyle test: This element goes beyond the physical with a questionnaire that looks at lifestyle choices in and out of the gym, such as nutrition, stress levels, sleep and drinking habits to build a bigger picture of one’s health.

Fit for Fashion returns for season 2 with 14 gung ho contestants! Premieres in January 2016

If your New Year resolution is to get fit and change your life, then you should definitely tune in to the new season of Fit for Fashion (F4F), premiering on Star World January 13, 2016. The inspirational, first-of-its-kind reality TV show, which aims to motivate its viewers to start their own transformational journeys, will kick off 2016 with a bang! 14 women and men from all over the world will begin a life-changing course to redefine not only their bodies but also their mind and self-image with the help of four experts; Louise Roe, Mitch Chilson, Christine Bullock and Todd Anthony Tyler.

Following a successful first season, Fitness First, one the largest fitness brands in the world, has once again partnered with Imagine Group, an international TV production powerhouse, to create Fit for Fashion Season 2. The second season welcomes yet another key sponsor, ZALORA, Asia’s online fashion destination, who play an integral role in making Season 2 even more captivating and entertaining for viewers.

Fit For Fashion Returns For Season 2 With 14 Gung Ho Contestants!Premieres on 13 January 2016

The 14 contestants have been revealed for the second season of Asia’s first-of-its-kind reality show Fit for Fashion premiering on Star World at 8pm, 13 January 2016. They are

1. Lookpong Punyabhuti, Thailand
2. Jess Punch, Singapore
3. Deena Marzuki, Malaysia
4.. Vicki Wheeler, Australia
5. Kyle Ramirez, Philippines
6. . Marlon Dance-Hooi, Singapore & Malaysia
7. Michael Gelonesi, Australia
8. Anthony D. Walker, aka Anthony Dupree, USA
9. Jackie Zapata, USA & Philippines
10. Vladimir Musson, Russia & Australia
11. Sam Gaskin, Australia
12. Katherine Patrick, Australia
13. Freska ‘Cika’ Darnadi, Indonesia
14. Attila CK, Hungary & Malaysia

The show, which uniquely aims to motivate its viewers to start their own transformational journeys, will begin 2016 with a bang! Returning with tougher challenges and even more determined contestants, Fit for Fashion will follow these 14 gung-ho individuals who have been plucked from all walks of life. Over the course of 10 weeks viewers will be emotionally engaged and inspired as the contestants seek to redefine their bodies, self-image and self-confidence with the help of fashion experts; Louise Roe and Todd Anthony Tyler, and fitness gurus, Mitch Chilson and Christine Bullock.

SOPA 2016 Awards for Editorial Excellence Announced

The Society of Publishers in Asia (SOPA), an organization dedicated to best practices in professional publishing, is pleased to announce the call for entries for the "SOPA 2016 Awards for Editorial Excellence". Entering its 18th year, the premier publishing awards represent the most outstanding journalistic accolade in Asia Pacific. Deadline for entries is February 25, 2016.

The 2015 SOPA Awards received a record number of entries from across Asia Pacific competing in 18 categories among English and Chinese regional, local print or digital publications and wire services. To encourage wider participation, SOPA members who submit entries are eligible for a discount in the submission fee. Other publications are encouraged to join and to support SOPA, a not for profit organization.

International Symposium: Seismic Retrofit

Smartphone Sepanx: What Powers Mobile Advertising in the Philippines

Probably the only thing that’s growing faster than the population of the Philippines is the population of mobile phones in the country. To date, mobile phones outnumber the population by 5%, and smartphones are expected to overtake feature phones before the end of the year at 43%-37%, respectively. This should come as no surprise because Filipinos’ penchant for mobile in general, and social media in particular, has resulted in titles such as Selfie Capital of the World and Social Media Capital of the World. Most recently, the country even broke Twitter’s record of most number of tweets for #AldubMostAwaitedDate and #NationalPabebeWaveDay.

Asean Tourism Forum 2016 Message From Minter of Host Destination

 A cooperative effort of promoting the Association of Southeast Asian Nations (ASEAN) region as a single tourist destination, the ASEAN Tourism Forum (ATF) is an annual gathering that brings together the member countries of the ASEAN to discuss innovations, trends, and developments in the tourism industry and facilitate joint policy formulations to accelerate the growth of the region’s tourism.

 Most people describe the countries in our region as "fiercely competitive." But upon closer look, one realizes that the more the countries of ASEAN compete, the more that we all tend to gravitate towards growth. Our region is characterized by coopetition—a cooperative, collaborative decision by all players to compete with each other so that the world will choose the region before choosing the country. Our countries become, in very real terms, each other’s value extension—we become each other’s developing markets. And to make this development last for our children, we have to make certain that we are mindful of the social and environmental context that our region’s growth exists in.