Everyone loves the classic drink, but what makes Cocio so different? Read on to find out!
Straightforward and honest, Cocio is all about reality. This cheeky chocolate milk drink was born in 1951 after creators Anker and Ella Pallesen decided that they would make the perfect cocoa drink.
After much trial and error, they realized that they only needed three ingredients to achieve their goal: African cocoa, the best milk (sourced from Arla, of course), and high quality sugar. Even as the brand expanded to various other countries and many other variants were released, the simple recipe remains the same.
Known for its dry wit, Cocio isn’t afraid to underscore the fact that all it can guarantee you is an awesome drink. In fact, it says so with its tagline “Nothing but great taste”—a clear defiance of the trend of overpromising on the benefits a drink can give you.
But Cocio also doesn’t position itself as better than anything else. Focusing only on giving a great and natural beverage, Cocio hit Asia for the first time last year in the Philippines and has since garnered countless fans with its Cocio Classicand Cocio Dark flavors.
s the second half of 2016 rolls in, Cocio promises their Filipino fans more exciting products and activities. Cocio will be releasing a brand new take on chocolate milk—the first of its kind in Asia.
While going big with ingredients can sound interesting, Cocio use only a handful of natural ingredients without any artificial flavorings or extenders to prove that nutritious isn’t bland, and that less can truly mean more.
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